ABOUT Healthtex Distributors
Healthtex guides Hispanic products planograms for baby care, health and beauty care, over the counter remedies, houseware/kitchenware, and cleaning items. According to the 2010 Census, Hispanics are the largest ethnic group in the United States with an annual spending power of more than $1 Trillion. To capitalize on the opportunity presented by this ever-growing market, retailers should seek to tailor their stores for the specific Hispanic communities within each surrounding neighborhood. Hispanic cultures vary and each nationality has its own brand and product preferences.
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